TOPICS
Please browse our topics below. Each topic offers at least one engaging mini-lecture video on a key strategy concept, a chapter reading, at least one case study, and a PowerPoint presentation on the topic. In most cases there is also a strategy tool to help students learn to do strategic analysis.
CH 1: WHAT IS STRATEGY?
This chapter summarizes the key ideas in Chapter 1.
CH 2: Analysis of the External Environment: Opportunities and Threats
This chapter summarizes the key ideas in Chapter 2.
CH 3: Internal Analysis: Strengths, Weaknesses, and Competitive Advantage
This chapter summarizes the key ideas in Chapter 3.
CH 4: Cost Advantage
This chapter summarizes the key ideas in Chapter 4.
CH 5: Differentiation Advantage
This chapter summarizes the key ideas in Chapter 5.
CH 6: Corporate Strategy
This chapter summarizes the key ideas in Chapter 6.
CH 7: Vertical Integration and Outsourcing
This chapter summarizes the key ideas in Chapter 7.
CH 8: Strategic Alliances
This chapter summarizes the key ideas in Chapter 8.
CH 9: International Strategy
This chapter summarizes the key ideas in Chapter 9.
CH 10: Innovative Strategies
This chapter summarizes the key ideas in Chapter 10.
CH 11: Competitor Interaction
This chapter summarizes the key ideas in Chapter 11.
CH 12: Strategy Implementation
This chapter summarizes the key ideas in Chapter 12.
CH 13: Ethics and Governance
This chapter summarizes the key ideas in Chapter 13.
CH 14: Strategy and Society.
This chapter summarizes the key ideas in Chapter 14.