TOPICS

Please browse our topics below. Each topic offers at least one engaging mini-lecture video on a key strategy concept, a chapter reading, at least one case study, and a PowerPoint presentation on the topic. In most cases there is also a strategy tool to help students learn to do strategic analysis.

CH 1: WHAT IS STRATEGY?

This chapter summarizes the key ideas in Chapter 1.

CH 2: Analysis of the External Environment: Opportunities and Threats

This chapter summarizes the key ideas in Chapter 2.

CH 3: Internal Analysis: Strengths, Weaknesses, and Competitive Advantage

This chapter summarizes the key ideas in Chapter 3.

CH 4: Cost Advantage

This chapter summarizes the key ideas in Chapter 4.

CH 5: Differentiation Advantage

This chapter summarizes the key ideas in Chapter 5.

CH 6: Corporate Strategy

This chapter summarizes the key ideas in Chapter 6.

CH 7: Vertical Integration and Outsourcing

This chapter summarizes the key ideas in Chapter 7.

CH 8: Strategic Alliances

This chapter summarizes the key ideas in Chapter 8.

CH 9: International Strategy

This chapter summarizes the key ideas in Chapter 9.

CH 10: Innovative Strategies

This chapter summarizes the key ideas in Chapter 10.

CH 11: Competitor Interaction

This chapter summarizes the key ideas in Chapter 11.

CH 12: Strategy Implementation

This chapter summarizes the key ideas in Chapter 12.

CH 13: Ethics and Governance

This chapter summarizes the key ideas in Chapter 13.

CH 14: Strategy and Society.

This chapter summarizes the key ideas in Chapter 14.